A recent survey by Pew Internet Research reveals that e-reader ownership has doubled amongst U.S. adults. 12% of those surveyed now own a device like Amazon’s Kindle, with high competition driving the e-reader prices down. The low price and learning curve make these desirable devices for all.
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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