Google’s chief spam fighter, Matt Cutts, announced that Google is taking extra steps towards eliminating websites that attempt to game its algorithm. Websites similar to eHow.com attempt to garner high rankings on the search engine by providing low-quality keyword dense articles. Google has already made algorithmic changes to fight the content farms, but admits that more needs to be done to combat the spam. Read the full article at Google’s blog
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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