Facebook is rolling out a new ad platform that will allow advertisers to turn your status updates into promoted content. If you check-in to a location or like a brand, companies can turn the status into a “sponsored story” ad. Your update will appear in your news feed in addition to the paid ad — and you can’t opt-out. Read the full article at HuffingtonPost.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.