Online advertising revenue in the U.S. reached an all-time high of $6.2 billion in the second quarter, an overall increase of 14 percent. While search ads are still the leading source of revenue for online advertising, digital video ad revenue increased 31 percent. The consumer-packaged goods and pharmaceutical industries are also spending more money advertising online. Read the full Wall Street Journal article.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.