YouTube

In past television lives, Larry Aidem ran Sundance Channel and Michael Hirschorn led the programming charge at VH1. Both accomplished plenty in their respective tenures. Now they’re connected, along with dozens of enterprises big and small, headed by big names and no-names in media, out to create the new generation of TV via YouTube. Over Continue Reading →

When I started in the ad biz in 1987, the largest account at our agency was State Farm. For like…forever, State Farm had worked with what is now DDB Chicago to leverage its agents as a point of difference. “Like a good neighbor, State Farm is there.” (Fun fact: Barry Manilow wrote the jingle!) I Continue Reading →

Disney and YouTube made a deal to produce a video series based on the popular app “Where’s My Water?” Disney will create the content and YouTube will remain a neutral distributor. The partnership hopes to have eight original series being produced at a time. Read the full article at NYTimes.com Continue Reading →

The Eurozone is a mess. Mathematics, common sense, recognition of a changed reality, and, yes, democracy have all taken a back seat to a deep-seated, ego-related loyalty to a broken idea from the 20th century. This is one of a number of situations today where legacy thinking from the last century is propping up institutions Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111108_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Barnes & Noble announced the newest addition to its Nook devices, the 7-inch Nook Tablet. The device is comparable to Amazon’s Kindle Fire, but has slightly better hardware, battery life and storage capabilities. The tablet costs $250 and has access to the popular apps Pandora, Netflix and Continue Reading →

In years ahead, people might look back at the events of last Friday afternoon as watersheds for interactive TV and new channel development, if Google gets its aims straight. If those aims, cultivating worthwhile interactive applications and the next generation of diverse TV content, become embraced by the public, direct all the credit to what Continue Reading →

Google also announced that YouTube would become home to around 100 channels of content. Many channels will feature content by celebrities including Ashton Kutcher and Jillian Michaels. YouTube has paid over $100 million to channel partners and will offer up to 55% ad revenue to content creators. Read the full article at WSJ.com Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111031_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Google is making big changes to the software of its set-top box Google TV. The update will allow developers to create Android applications made specifically for your TV. If you already have a Google TV, the device will update itself over wi-fi. In other news, Google also Continue Reading →

The Internet is growing so fast that more data was transmitted online in 2010 than in the web’s entire combined history. Over 4 billion connected devices worldwide have contributed to 48 hours of YouTube footage a minute and 7.5 billion monthly Facebook photos. Companies like Intel are innovating ways to make server technology cheap enough Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111021_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Facebook is teaming up with the Labor Department to help the unemployed find jobs. A Facebook page called the Social Jobs Partnership will help point jobseekers towards little-known resources for finding employment. There are about 14 million people unemployed and 3 million job openings in the U.S. Continue Reading →