Twitter

Social networking platform Twitter says its MoPub ad network now reaches more than 1 billion iOS and Android users every month, and so on Monday it is making its latest move to build out that mobile advertising business with more products. Twitter is kicking off the global rollout of mobile app promotion ads — units Continue Reading →

Twitter is always testing something with users; this week, they have a couple visual experiments underway. Another new feature, which Mashable first noticed in a tweet sent by Twitter’s head of communications, Carolyn Penner, allows users more space to comment when they are retweeting another user. “Retweet with Comment” surfaces the retweeted message as an Continue Reading →

Twitter has announced it’s acquiring live-TV clipping service SnappyTV, a platform used by broadcasters and rights-holders to edit and distribute snippets of live TV across the social sphere shortly after they’re first aired. Launched in 2010, San Francisco-based SnappyTV has been been partnering with the likes of FOX Sports, NBC Sports, CBS, HBO, and NBA. Continue Reading →

GIFs have finally come to Twitter. On Twitter’s website as well as its iOS and Android apps, you’ll be able to watch a GIF in your timeline by clicking a play button that shows up over top of them. GIFs won’t animate automatically, likely to prevent you from downloading large files that you don’t need. Continue Reading →

You’ve heard this before: live-tweeting can increase your social media engagement, expand your network, build brand awareness and position you as an industry authority. The list goes on. I’ve live-tweeted every conference I’ve attended for the past couple of years. I thought I followed the best practices. I would take a picture of the panel, Continue Reading →

Last month, a Recode rumor suggested Twitter was looking to buy Soundcloud, only to have a WSJ rumor say that “the numbers didn’t add up” for a deal to go through. On Wednesday, we learned that Twitter considered buying not just Soundcloud, but also looked into making offers for Pandora as well as Spotify, according Continue Reading →

Tech giants Google and Twitter have had difficulties seeing eye-to-eye since the end of their partnership in 2011, but it appears Google is putting old grievances aside for a greater good. As of Tuesday, Google Public Alerts has begun incorporating tweets from disaster-struck locations. Extracted from Twitter’s public API, these notifications are used to supplement Continue Reading →

Twitter on Thursday made another acquisition to build the social network’s ad tech business — specifically in the area of native ads. It has acquired Namo Media, a specialist in “native ad” content that integrates with the site where the ads are being viewed, with a focus on mobile ads. Twitter is not commenting on Continue Reading →

Microsoft on Wednesday announced 46 new apps coming to its Xbox platform. The company says this will increase apps on its gaming platform by 25 percent, bringing the total to over 225 apps around the world. The timing of the news should surprise no one: the June update started rolling out last night, and it Continue Reading →

It just got a lot easier to let all your Facebook friends know exactly what you’re watching on TV. Facebook recently announced a new feature for its mobile app that activates your phone’s microphone to recognize the TV show you’re watching or song you’re listening to. You’re then able to easily share this info to Continue Reading →