A major North American sports league was seeking a way to use NFTs for ticketing and fan development.
Background & Client Challenges
Based on the remarkable success of NBA Top Shot and other NFT projects, the owners and teams began pressuring the league for a league-wide strategy and implementation.
To assist this sports league, The Palmer Group:
- Assisted with the league’s NFT strategy.
- Crafted the RFP.
- Assisted in vendor selection.
- Provided engineering and product management support.
This is a work in progress.