Amazon is expected to announce the newest competitor to the iPad with a revamped version of the popular Amazon Kindle. The company’s strategy is to undercut Apple’s pricing and analysts are expecting a cost of $250. By subsidizing the tablet, Amazon can essentially provide a device that tells consumers to purchase all of their media through Amazon.com. Read the full article at NYTimes.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.