YouTube
YouTube
YouTube

Gone are the days of teenagers buying albums and listening to them all the way through, as are the days of following beloved radio DJs and tuning in at the appropriate times. The new generation is opting for their own music curating by means of YouTube, according to a new study released today by consumer research firm Nielsen. Although many people — 48 percent — still discover music through radio, the majority of teens — 64 percent — listen to tunes through YouTube. Nielsen’s report, called Music 360, takes an in-depth look at how different age groups are buying and listening to music these days. Read the full story at CNET.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

Tags

Categories

PreviousMicrosoft may issue smaller Windows tweaks, eliminate giant time-sucking upgrades NextAmazon releases Send to Kindle extension for Chrome, says Firefox and Safari support on the way

Get Briefed Every Day!

Subscribe to my daily newsletter featuring current events and the top stories in technology, media, and marketing.

Subscribe