Mobile Health
Mobile Health
Mobile Health

First, the good news: a growing class of mobile health apps are helping people do everything from lose weight to manage diabetes to chat and talk with doctors in real time. Investment in the sector is expected to increase by 25 percent for the next five years and, according to Chilmark Research, it could exceed $1.1 billion by 2017. But healthcare innovation experts say the vast majority of mobile apps fail to engage consumers and the category as a whole has yet to win over doctors. Read the full story at Giga OM.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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