ICANN, the group that oversees domains names, is expected to approve a measure that would drastically increase the amount of available URLs. The change has been waiting approval for years and the organization expects users will soon see branded extensions like .canon. Steep fines will be enforced to prevent domain name squatting on the new extensions. Read the full article at NYTimes.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.