A recent survey by Deloitte reveals that American consumers have their attention divided while watching television. 42% are surfing the web, 29% are on the phone and 26% are texting or sending instant messages. While people are now multi-tasking more while watching television, 79% are still doing the viewing on their TV sets—not computers. Read the full article at mashable.com
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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