
Google is undercutting Apple’s subscription platform by offering the One Pass billing system that will offer publishers 90% of the sales. Apple’s App store takes 30% from publishers, which has caused many to not use the service. Google One Pass will be available soon and utilizes Google Checkout for payments. The overwhelming use of smartphones will require a massive overhaul of the current network if it is to continue this growth. Read the full article at USAToday.com