Yuga Labs

Yuga Labs, the company behind the Bored Ape Yacht Club, sold 55,000 virtual plots of land in its upcoming metaverse, Otherside, for about $5,800 each. While the transactions were done in ApeCoin, the NFTs were minted on Ethereum, where gas fees for each mint ranged from 2.6 to 5 ETH ($6,500-$14,000) at the time of the transactions. By the time the virtual land deeds sold out, buyers paid a total of about $123 million in gas fees to send Yuga Labs about $320 million. Ouch! Continue Reading →

Yuga Labs took its next step toward trying to build a broader media empire around the Bored Ape Yacht Club (BAYC) non-fungible token (NFT) series with the announcement of a cryptocurrency called ApeCoin, which will be the “primary token for all new products and services” from the company. That includes a newly announced play-to-earn blockchain game that the company plans to release later this year in partnership with the developer nWay. Continue Reading →