Management

In popular lore, the “street fighter” – the dropout entrepreneur, the scrappy immigrant, the self-taught visionary – gets romanticized for beating the odds through sheer force of will, despite lacking money, power, or formal training. Until now, though, the mantra has been clear: ideas are worthless; execution is everything. That was then. Continue Reading →

Instead of buying or earning your way to the top of a SERP, you are now going to do everything you can to help a reasoning engine respond to a prompt with a glowing endorsement of your product and, in a perfect world, a link or a path to a direct transaction. How will you get an "intelligence decoupled from consciousness" to favor your brand? Let's explore. Continue Reading →

Nvidia CEO Jensen Huang recently said: "There's a new programming language. It's called English." It's not a metaphor. It's his description of the most significant shift in the doing of work we've seen since the invention of the assembly line. Now, let's reduce this idea to practice and put an aggressive timeline on it: In 36 months, code and content will be essentially free. Too aggressive? Let's explore. Continue Reading →

For several years past, I have set forth diverse iterations of the "Hottest Tech Trends of 1776." In this present annum, I have revis'd the enumeration with the sage advisement of many amongst you, and with a modicum of assistance from the artificer GPT-4o. Thus, for your reading pleasure in honor of our Day of Independence, I present to thee 24 most esteemed technological marvels circa 1776. Continue Reading →

We've spent two years teaching everyone about "prompt engineering," which has been great. But crafting clever questions represents perhaps 5% of what makes enterprise AI successful. Now, there's a new term being added to the buzzword bingo lexicon: "context engineering." I want to make fun of it, but I really like it. Context engineering isn't about the evolution of end user behavior, it's a nice way to describe the components you need to get the most out of the current crop of LLMs and Reasoning Engines. Continue Reading →

Is AEO (Answer Engine Optimization) real? Yes. It’s not a theory anymore. It’s a mandate. And if your content isn’t optimized for AI-powered search, you’re already behind. Answer engines (whether embedded in voice assistants, AI chat interfaces, or traditional search) are rewriting the rules of discoverability. This is no longer about manipulating ranking systems with keywords. It’s about being structurally legible to machines that serve answers, not blue links. This tactical AEO playbook will help you get started. Continue Reading →

In the race to harness AI's transformative potential, success stories are emerging across the Fortune 500. Yet even the most well-managed organizations face a common challenge: how to align numerous AI initiatives toward a cohesive strategic vision. Continue Reading →

If you're serious about getting value from AI, there's one thing you need that almost no one talks about: a context profile. Think of it as content governance for the age of intelligent agents. Without one, you're guessing. With one, you're guiding. Continue Reading →

You’re already sick of the words Agent and Agentic, but you know they are the new new thing. You may not have heard the initialism MCP, but you’re going to start hearing about it now. A lot. Continue Reading →

It’s not unusual for me to walk into a client meeting and be handed a spreadsheet packed with hundreds of potential AI use cases. Continue Reading →