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  If you are having trouble viewing our video player, check out MediaBytes on YouTube. 800 LOCAL TV STATIONS have formed The Open Mobile Coalition to approve standards for local mobile television before the February 2009 digital transition. The group made the announcement at NAB in Las Vegas, where mobile television is getting all the Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. SHELLY PALMER discusses the connections between 8 teenagers in Florida, kidnapping, assault and online video. Read this week’s essay, “What We Can Learn From Eight Florida Teens”. GOOGLE will soon open up its beta TV ad-buying service to the general Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. THE NETWORK ADVERTISING INITIATIVE issued guidelines for targeted advertising that drew distinctions between targetable and non-targetable characteristics. The guidelines tell member companies, which include AOL’s Advertising.com and Google’s Doubleclick, to avoid tracking HIV/AIDS status, sex-related conditions (including STD’s), psychiatric conditions, Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. YAHOO and AOL are reportedly close to reaching a merger agreement that would include a search ad deal with Google. Yahoo and Google are already planning a two-week test of such an arrangement, during which Google will serve 3% of Continue Reading →

                   If you are having trouble viewing our video player, check out MediaBytes on YouTube. ADOBE launched Adobe Media Player 1.0 and Adobe TV. The media player offers content from CBS, MTV, Universal Music Group, PBS, Scripps and CondeNet. It allows Flash downloads and content subscriptions in 1080p, 720p or 480i. Adobe TV is a Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. YAHOO rejected MICROSOFT‘s takeover bid once again and denied Steve Ballmer’s claim that its business is slowing down. Yahoo says it is open to a deal with Microsoft but only if the price is right. For now, it will continue Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. SHELLY PALMER analyzes Amazon’s latest move in the techno-rebellion against the retail industry. Read on to see how 3G phones, white-space devices and future wireless technologies may impact retail stores. MICROSOFT increased its pressure on Yahoo, threatening to begin a Continue Reading →

You walk into a retail store a few blocks from home and see something you’ve been eying for a while on sale. You pick it up, talk to the salesperson, put it down, walk around, think. When the salesperson is not looking, you text the UPC code to 262966, that spells “Amazon” on your mobile Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. ITUNES has surpassed Wal-Mart to become the top music retailer in the United States, according to NPD Group’s MusicWatch survey. The store now sells more music than any other retailer in any format. Since its launch in 2003, iTunes has Continue Reading →

  If you are having trouble viewing our video player, check out MediaBytes on YouTube. NBC unveiled a 65-week schedule of new programming during a new “infront” presentation, offering advertisers an early glimpse of spread-out premieres and a longer timeline to facilitate the planning of national ad campaigns. The schedule includes a new Office spin-off, Continue Reading →