Is Cable Cooked?

how to cut the cord - cord cutter


Here’s a question consumers are asking themselves: Why spend $50/month for 140 channels of basic cable when you can cut the cord and stream the stuff you really want for less than half the price? The math is easy. Grab annual subscriptions to Peacock, CBS All Access, and Discovery Plus, and you’ll have over 90 percent of a basic cable package for about $18/month. (If you’re more into sports than home shows, substitute ESPN+ for Discovery Plus.) Either way, the savings are real, and (in many cases) the experience is better because most basic cable packages don’t broadcast any video in 4K.

Want to explore how your business can leverage the new media landscape? Join us for the Shelly Palmer Innovation Series Summit on Tuesday, January 12 at 11 a.m. EST. New consumer behaviors, 5G, streaming, emerging tech… it’s all on the table. We’ve gathered an exceptional group of industry leaders to help us explore what the new normal will look like, what will go back to the way it was, and what has changed forever. Get your calendar invite here.

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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