Snapchat is reportedly in talks with Chinese e-commerce company Alibaba for a financing round that would value the company at a whopping $10 billion, according to a Bloomberg report citing anonymous sources. At this point, nothing should shock the public about messaging APP valuations. With WhatsApp going to Facebook for $19 billion and Facebook reportedly bidding $3 billion on Snapchat last year, the floodgates are open. And yet the idea of three-year old Snapchat now being valued at $10 billion is still a bit staggering. If you consider the number of “snaps” shared daily, its users are far more engaged than Instagram users, but Snapchat at this point still seems like more of a feature than a company. Yes, it has rolled out “stories,” it has started experimenting with collaborative snap stories like that from Electric Daisy Carnival, and it has introduced chat messaging.

Read the full story at Giga OM.

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