Finally tired of being trounced by its competitors in the on-board internet arena, United Airlines has outfitted its first international widebody plane with satellite-based Wi-Fi. The service should be rolled out to 300 additional aircrafts by the end of the year. United’s first foray into the new Wi-Fi capability is being granted to a trans-Atlantic and -Pacific Boeing 747, outfitted with Panasonic Avionics Corp.’s Ku-band satellite technology. Passengers can pick between two internet speeds: a standard speed at somewhere between $4 and $15 or an accelerated speed ranging between $6 and $20. Great news for anyone flying United, surely—just be careful when use it.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.