Soon you’ll never have to run for the remote to turn down an obnoxiously loud commercial. The FCC passed the Commercial Advertisement Loudness Mitigation Act, which will require commercials to maintain the same volume as what you were previously watching. The law comes into effect in December of next year. Read the full article at LATimes.com
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.