CES 2020 Tech Briefing & Floor Tour FAQs

Why should I choose a Shelly Palmer CES Tour?

Since 1996, thousands of c-suite executives, marketers, media buyers, brand managers, policy makers, and engineers maximized their time at the show by taking one of our tours, or participating in one of our breakfasts, cocktail parties or dinners. Re/code dubbed Shelly Palmer “the King of CES Tour Guides.” Back to top.

Who is Shelly Palmer?

Shelly Palmer is CEO at The Palmer Group, a technology focused strategic advisory practice. He is a trusted strategic advisor to the C-Suite of leading digital media, content, broadcasting and technology firms and a key driver of market, technology and strategic direction, as well as acquisition strategies, for his clients. You may also know him as Fox 5 New York’s on-air tech expert, his commentary on CNN and CNBC or from his books. You can read his full bio here. Back to top.

Who leads Shelly Palmer tours?

Our Tech Briefings and Floor Tours are led by an exceptional group of senior industry advisors. We believe that the Shelly Palmer tour guides are best in the business. Back to top.

Who plans the Shelly Palmer CES Tours?

Shelly Palmer tours at CES are created by The Palmer Group with support from our team of subject matter experts and technology analysts. Back to top.

How do you choose products and services for inclusion in a ShellyPalmer CES Tour?

We choose products and services based on relevance, engineering, design, function, value, price, potential popularity, potential to augment, enhance or change consumer behavior, usefulness and market leadership. We are not compensated for featuring any exhibit or product on our tours. Products and services must meet our stated criteria for inclusion. Back to top.

How can I get my product or service included in a Shelly Palmer CES Tour?

If you are interested in having your exhibit featured in one of our 2020 Tech Briefing and Floor Tours or having your products or services included in our 2020 CE Trend report, please click here.

If your products or services are selected, a representative from our CES Team will contact you.

There is no cost for this service.

If your information has a PR embargo or requires an NDA, please email your requirements to: info@shellypalmer.com

Our Opinion, That’s a Fact!

All opinions expressed on our tours are solely those of our tour guides and do not necessarily reflect the opinions of The Palmer Group, and may have been previously disseminated by Shelly Palmer on television, radio, internet or another medium. Our opinions are based upon information we consider reliable, but neither The Palmer Group nor its affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. Shelly Palmer, our tour guides and/or subsidiaries or affiliates are not under any obligation to update or correct any information provided. Shelly Palmer’s statements and opinions and those of our tour guides are subject to change without notice. No part of our compensation is related to the specific opinions expressed. Back to top.

How long has the Shelly Palmer team been doing tours?

Shelly Palmer has been curating floor tours and Executive Experiences at the CES (the Consumer Electronics Show) since 1996.

Each year thousands of global c-suite executives, marketers, media buyers, brand managers, policy makers, government officials, technologists and thought leaders maximized their time at the show by taking one of our tours, or participating in one of our breakfasts, cocktail parties or dinners.

We offer deep-knowledge subject matter expertise and strategic counsel to brands, media, advertising, entertainment and technology companies with a special emphasis on digital media, social media and empowered consumers. Back to top.

Why should I take a tour at CES?

CES is big and crowded. There is an overwhelming amount of information to sort through and an exceptionally large geographic footprint. We help our clients make CES smaller and more manageable. The Shelly Palmer Tech Briefings & Floor Tours have been created to help you maximize your time at CES. Back to top.

Who produces the tours?

Shelly Palmer Tech Briefings & Floor Tours are produced exclusively by The Palmer Group and it is solely responsible for its content. Back to top.

What will I experience on the tour?

Our Senior Advisors lead our clients on a ~1 ½-hour walking tour of the either Tech East or Tech West. We customize each Tech Briefing & Floor Tour to meet your business objectives.

• Tech East Tours (Las Vegas Convention Center) will showcase innovative technology from today’s top categories (North Hall, Central Hall, and South Hall and LVH)
• Tech West Tours (Sands) will feature companies and innovations shaping the future.

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How long are the Floor Tours?

Single venue tours are approximately 1.5 hours. Back to top.

How do I sign up for a CES Floor Tour?

Tours are available to Palmer Group clients. We would welcome the opportunity to work with you!
Please contact cestours@shellypalmer.com or call +1 212-532-3880 or click here. Back to top.

What do the CES Floor Tours Include?

• Pre-CES Strategy Session
• Invitation to the Palmer Group Pre-CES Webinar
• Private curated experiences led by Senior Advisors
• Wireless Headsets so you won’t miss a word

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Who can I contact for more information?

cestours@shellypalmer.com or call +1 212-532-3880 or click here. Back to top.

Is The Palmer Group affiliated with CES?

We have been creating executive experiences, hosting events, and attending CES^® since 1996. We enjoy a wonderful and collegial relationship with the The Consumer Technology Association^® who stage CES^® and own the registered trademark. The Palmer Group is not endorsed by, affiliated with, or sponsored by CES. All product and company names included on shellypalmer.com are the registered trademarks of their original owners. The use of any trade name or trademark is for identification and reference purposes only and does not imply any association with the trademark holder of their product brand. Back to top.