Nike Selects Companies for its Accelerator Program
Shelly Palmer
A couple of months after Nike opened its Accelerator startup program for registration, the sportswear giant has deemed just ten companies out of hundreds of applicants to be worthy enough to jump on board the Nike+ API train: FitDeck, GoRecess, Chroma.io, CoachBase, GoFitCause, HighFive, Sprout At Work, GeoPalz, Incomparable Things and RecBob. Selected ideas range from a deck of fitness cards to interactive gaming rewards. As a reminder, the TechStars-run program was designed to encourage companies to use Nike-collected data from devices like the Fuelband and the Sportswatch. As a reward for getting picked, the winners will undergo a three-month retreat in Portland, Oregon, where they’ll develop and bring those solutions to fruition. Each company gets $20,000 to use to their advantage, along with expert advice from Nike-selected mentors.
