[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/110622_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Microsoft recently launched a new advertising platform that utilizes the Kinect to make the ads interactive. Typical spots like 30-second commercials will allow users to interact with a few hand motions or voice controls. Voice controls will allow users to request more information, tweet about the commercial Continue Reading →
Blog
I write about technology, media, marketing and data science. Subscribe to my newsletter to make sure you don't miss anything.
With its U.S. advertising revenue nearing $2.2 billion in 2011, Facebook will become the largest profiteer of display advertising. With a valuation around $80 billion, Facebook’s profit stems from owning 17.7% of the display ad market. This isn’t just a trend for Facebook–other web portals will see advertising growth as more dollars move online. Read Continue Reading →
The FCC recently announced that it would work to stop cellphone companies from overcharging its customers. The commission has received many reports from customers getting nickel-and-dimed with repeated unauthorized monthly charges. The FCC estimates that up to 20 million Americans are currently being overcharged. Read the full article at PCMag.com Continue Reading →
Google has struck a deal with the British Library to make 250,000 items from its collection available online. It will take Google 3 years to digitize the out-of-print texts, ranging from colonial history to pamphlets about Marie Antionette. Google has already scanned 13 million books worldwide. Read the full article at Guardian.co.uk Continue Reading →
The self-named hacking groups Anonymous and LulzSec have recently announced plans to hack high-profile banks and government agencies. The groups have stolen headlines in recent months by successfully compromising Sony and the FBI, amongst other powerful organizations. They claim that their campaign will be true Internet anarchy and have tools far stronger than what we’ve Continue Reading →
[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/110621_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] With its U.S. advertising revenue nearing $2.2 billion in 2011, Facebook will become the largest profiteer of display advertising. With a valuation around $80 billion, Facebook’s profit stems from owning 17.7% of the display ad market. This isn’t just a trend for Facebook–other web portals will see Continue Reading →
Shelly Palmer chats with Jeff Bander about eye tracking technology. Continue Reading →
The United States is working on building its own small scale version of the Internet to test its cyber war defense. Testing and developing network defense systems have received over $500 million from the Defense Department. With the growing activity of cybercrime, this ‘virtual firing range’ is long overdue. Read the full article at BBC.co.uk Continue Reading →
A recent Nielsen report states that smartphone data use has increased 89% since 2010. The average data being consumed on a monthly basis has risen to 435MB, up from 230MB. The good news for consumers is that the average price for data use has decreased from 14 cents a megabyte, to 8 cents. Read the Continue Reading →
ICANN, the group that oversees domains names, is expected to approve a measure that would drastically increase the amount of available URLs. The change has been waiting approval for years and the organization expects users will soon see branded extensions like .canon. Steep fines will be enforced to prevent domain name squatting on the new Continue Reading →